| Early Bird Expires Tomorrow:
Register by Friday, May 25 and save CAD$120. IAB Canada reported that online ad spending in Canada hit CAD$1.01 billion in 2006, up 80% over 2005, with a projection of 32% growth in 2007, to reach $1.33 billion in sales. Broken down by category, online classifieds and directories had the biggest growth in '06, rising 120%, while email advertising was up 82%, paid search rose 79% and display ads were up 58%. Why the huge jumps in online advertising in Canada? The IAB attributed it to more integrated ad campaigns, rich media, video pre-rolls and the arrival of big brand advertisers. It's confirmed: Search is hot! Especially in Canada. SES has invited some of the world's most profiled speakers to teach you the strategy and tactics you need to effectively reach your customers through Search. They include, but are not limited to:  | Andy Renieris, Head of Search, Yahoo! Canada Search | |  | Tom Leung, Product Manager, Google Website Optimizer |  | Elaine Kunda, President and Chief Executive Officer, ZipLocal |  | Shane Wagg, Search Strategist, Search Engine People |  | Ian White, CEO, Urban Mapping |  | Andrew Goodman, Principal, Page Zero Media |  | Jeff Lancaster, Director of Technology & Search Solutions, 24-7 Real Media |  | Jonathan Mendez, Founder & Chief Strategy Officer, OTTO Digital |  | Jeremy Wright, President, b5media |  | Anne Kennedy, Managing Partner, Beyond Ink |  | Ken Headrick, Director of Marketing, MSN Canada |  | Stephan Spencer, Founder and President, Netconcepts, LLC |  | LeeAnn Prescott, Director of Research, Hitwise |  | Matthew Bailey, President, Site Logic Marketing |  | Jeffrey K. Rohrs, VP, Agency & Search Marketing, ExactTarget |  | Paul Vallez, Director of Search Advertising Products, Ask.com |
 | Plus, a Keynote Presentation with entrepreneur and bestselling author Seth Godin. Godin is author of The Dip, which has been reviewed as "a mind grenade" and provides a little bit of insight that will help you see what's causing your organization (or you) to get stuck. 500 complimentary copies of The Dip will be handed out to full conference attendees, so be sure to register today! |
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More Upcoming Events ClickZ Briefing: Fusion Marketing
June 7 | Hilton Chicago
Click here to learn more » Join JupiterResearch, ClickZ, Unica®, the leading enterprise marketing management and web analytics solutions provider, and Digital Advisor, at this FREE executive breakfast event as they explore ways marketers can overcome challenges faced by today's innovative cross-channel marketers. Breakfast Briefing: 9:00am-11:30am
Learn how to: - Use web analytics information to take action and improve cross-channel initiatives
- Overcome common cross-channel marketing challenges
- Apply learnings from prospects'/customers' online interactions to offline marketing
- Leverage cross-channel behavior analysis to improve relevant one to one marketing
Training: 1:00am-5:00pm
Using Analytics to Increase Search Effectiveness
This workshop is for anyone who is responsible for a website or for reporting on website activity, success or failure. Site owners, marketers, managers and SEO firms wishing to add analytics to their services will all benefit from this instruction. Rather than simply getting a checklist of "How-To's", you will learn the "Why?" Understanding the "Why" will enable you to ask the right questions in order to get the right answers in your analytics program. | |  | | Search Engine Stategies Latino
June 18-19 | Intercontinental Miami
Click here to learn more » Early Bird Rate expires next week:
Reserve your pass by Friday, June 1 and save $100. Register to gain complete access to the world's largest gathering of SEO/SEM solution providers, potential partners and affiliates. You'll also receive unsurpassed SEO and SEM training that will separate you from your peers and competitors. This is our second groundbreaking event in Miami, and we're especially excited about the comprehensive conference program that we are offering. See our full conference schedule and be sure to check out our first ever SES Latino Search Training Day. SES Latino Update: This year's keynote address will be presented by Gonzalo Alonso, General Manager for Spanish-speaking Latin America at Google. Press coverage From last year's event: | | Register for Fusion Marketing » | | Register for SES Latino » | |
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